Called “The Masterpiece of Magazines” by the Wall Street Journal, Vintage Magazine challenges all preconceptions of what a magazine can be.
Magazine creator Ivy Baer Sherman refers to her works as “portable museums”; each issue is a wealth of great art, commentary, and innovative use of 2D and 3D space. Paging through an issue, one encounters die cuts, hand made art pieces, movable and pop up elements, in addition to beautifully curated illustration and photography.
So I gave in to the hype and downloaded Vine on my iPhone. I’m already addicted but I did find a few setbacks.
The idea behind Vine is to record a video on your smartphone in short segments or all at once. It took a bit of practice to get the hang of it (which may be in part due to my annoyingly shaky hands) but all you have to do is hold your finger down on the screen to record and let go to stop. Vine — like its parent company Twitter — adds a little twist to the usual post with a resulting video of just 6 seconds. I was impressed with how quickly the video is processed and then can be shared on Vine, Twitter or Facebook (more on that later). It definitely reminds me of Instagram for videos.
It’s getting late on a Tuesday afternoon and I’ve now spent an hour trying to get this story started, staring at my screen. But why am I so hung up on nailing the first few sentences? Why not just get to the point right away?
Because humans have a psychological need for introductions, enticements, ease-ins: a chef will begin a proper meal with an appetizer; an author will wrap a novel with an alluring cover; composers of all stripes introduce theme, tonality and mood with preludes, overtures and intros.