Called “The Masterpiece of Magazines” by the Wall Street Journal, Vintage Magazine challenges all preconceptions of what a magazine can be.
Magazine creator Ivy Baer Sherman refers to her works as “portable museums”; each issue is a wealth of great art, commentary, and innovative use of 2D and 3D space. Paging through an issue, one encounters die cuts, hand made art pieces, movable and pop up elements, in addition to beautifully curated illustration and photography.
Today is the birthday of Massimo Vignelli. When I first met him some five decades ago, I was wearing pajamas. But I am getting ahead of the story.
Mr. Vignelli’s grace, style, and talent has been a constant source of astonishment to all who know him — not to mention a source of reportage in GDUSA over the entire 50 year lifespan of the magazine. As we prepared for our 50th anniversary editions of GDUSA magazine, I came upon quotes by Mr. Vignelli in both the January 1980 and January 1990 editions. In 1990, for example, he glimpsed the future of design and wrote: “The challenge of design should be met by responsible and well-educated professionals, otherwise design will fail its task and we will be polluted by meaningless products. Design without culture becomes kitsch. Design that follows trends is totally irresponsible. The design task for the nineties is more than ever a design really integrated in the production process. At the level of production, the computer will play a bigger role. No one can do a stupid job in an intelligent way better than a computer.” No one sees things more clearly or says them more convincingly.
Milton Kaye (pictured left) founded GDUSA in 1963. His son, Gordon Kaye (pictured right at a family event in 1980) is the Publisher of GDUSA and has been working full time at the magazine since 1990.
Welcome to GDUSA’s new blog, the launch of which roughly coincides with the start of our 50th anniversary of publishing.
Let me take you back to 1963. A then visionary publisher released the first issue of a magazine that would change the landscape of publishing, help shape the culture of post-war America, and become a household word.