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Graphic Design USA Magazine

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Tag "illustration"

A group of popular illustrators from around the globe have come together in the name of love . . . that is, their love for illustration and the art of modern storytelling. Together, these talented artists have created How to Woo, a special digital handbook featuring the “dos and don’ts of the art of courtship.”  Based on creative interpretations of various romantic (and humorous) gestures such as writing a love letter, getting over a broken heart and how to cry, How to Woo is debuting in the App Store just in time for Valentine’s Day.

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“Write a love letter” by Michael Arnold and  “Tatto the name of your soul mate” by Liran Raviv

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Guest Post by Image Source
By John O’Reilly

Couple holding hands and entering flowering garden
Container Plus / Ikon Images / IS09AJ8MM

The surge in popularity in illustration began in the mid 1990s, taking people to magical places. Here we explore some of the benchmark moments and look at the most popular ways illustration is used for effective communication.

It’s the month that Lawrence Zeegen and Caroline Roberts’ epic Fifty Years of Illustration gets published by Lawrence King, a book filled with illustration classics such as Klaus Voormann’s Revolver cover to Shepard Fairey’s Hope poster. But if we telescoped down to 15 years and some thumbnail sketches of drivers and moments here are five ideas as to why illustration has got so popular since the late 90s.

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chwast1

Here’s a little treat from the archives. This playful illustration by Seymour Chwast ran in a 1970 ad for Strathmore paper.

Little Miss Muffet is eating her curds with whey when along came a spider and sat down beside her but it looks like she didn’t run away. The ad focuses on “Irrational Fears” including arachnophobia but I’m not sure I agree that a fear of spiders is so irrational. The idea behind the campaign was to dispel irrational fears like the cost of the paper and trying “techniques that many designers are afraid to get off their tuffets and try.”

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