Remember Joe Torre? Better yet, remember the Yellow Pages?
There is so much to love about this 1976 ad which was part of AT&T’s “Faces” campaign for the Yellow Pages. The ad featured Joe Torre, then a player on the New York Mets, as the owner of his Brooklyn sporting good store. Black and white spreads ads appeared in Time, U.S. News & World Report and Newsweek. The campaign was created by Cunningham & Walsh with creative credits going to art director Jorge Perez-Vinalet and copywriter John Mezzina and photography by Carl Fischer.
Official Art Directors’ Signals
Art Directors Club of New Jersey Fifteenth Annual Show
(Detail of 1977 Call for Entries Advertisement)
Top Row: Flush Left, Flush Right, Justify, Bleed
Bottom Row: Client Loves It – You Hate It!, Client Loves It – You Love It!,
Nobody Likes It!, You Win An Award!
We just couldn’t pass up posting this ad for Art Staff from August of 1969.
How fondly we remember the good old days when art direction meant “accurate comps, mechanicals and finished art.” Bernard Tango aka “Bernie” is quite dashing too. Even though he wasn’t the “art director to win the Pan American dancing competition in 1938,” we’d hire him any day of the week!
Hammermill Hy•O•Lite Insert , April 1968
“If lightweight printing papers give your pressman indigestion . . .
Give him Hammermill Hy•O•Lite with soothing Anti-Stat”
Long Live Print!