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Graphic Design USA Magazine

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Guest Blog Post by Jenn David Connolly

 

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When you think of a natural product, do you think of muted colors, green and brown earthy tones and kraft paper — to represent healthy, all natural, simple/clean ingredients, wholesome, maybe even organic and non-GMO? Think again.

Natural products certainly looked their expected part when they first started to enter the marketplace. Now that more and more of these products are flooding the retail scene and becoming more mainstream, it’s no longer necessary for natural products to look as the consumer assumes these products should look.

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It was “The Silicon Valley of the 19th Century.”

For roughly 100 years — from 1818 right through to the early years of the 20th century — the West Point Foundry in New York’s Hudson Valley was one of America’s great industrial and innovation centers, designing and manufacturing armaments that helped turn the tide of the Civil War, as well as a steady stream of steam engines, industrial machinery, cast-iron fittings, and more. Changing times and technologies ultimately led to its abandonment, and the 87-acre site fell into disrepair. In 1996, it came under the protection of Scenic Hudson, an advocacy group which works to restore the Hudson River and surrounding landscape.

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Scenic Hudson, in turn, commissioned C&G Partners, the award-winning multi-specialty design studio based in Manhattan, to design interpretive graphics, signage and exhibits for its new West Point Foundry Preserve. C&G Partners has counted Yankee Stadium, JFK Airport, the Hearst Corporation, and the World Trade Center Memorial Foundation among its past and present clientele for signage, wayfinding, exhibits and environments. The goal of the project for Scenic Hudson: to bring to life the history and spirit of the Foundry while enhancing it as a destination for recreation and contemplation.

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2013 was a pretty good year for Timothy Goodman. We hate to pat ourselves on the back but we sort of told you so. Last January, GDUSA selected Goodman as a Person to Watch. This past summer, while he was busy dating Jessica Walsh and documenting every moment of their courtship, he somehow fit in the design of a 60-foot  installation at Airbnb’s San Francisco offices.

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The Bloomberg Administration has transformed NYC in many ways that make it a better place to live.

As someone who lives and works in Manhattan, my life has been enriched because the city is a more bike-friendly place, allowing me to cycle to work once or twice a week — usually on weekends when the traffic is a bit lighter. And the installation of plazas at key points has allowed me to stretch out and sip coffee and take in the street scene and worship the sun. My personal favorite spot is right at the intersection of Broadway and Fifth Avenue at 23rd Street in Manhattan, near the Flatiron building with an outdoor cafe called Flatiron Green, where I can park my bike and gather my thoughts before going into the office for a long day. In short, I am calmer, fitter, tanner, more caffeinated, and generally happier living and working in the city because of these improvements. Thanks Mayor Mike, we’ll miss you!

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Interestingly, the Smithsonian’s Cooper-Hewitt, National Museum of Design has gotten the message. The institution is honoring NYC Transportation Commission Janette Sadik-Khan (shown below) as Design Patron of the National Design Awards. Its an honorary award that has been held by some heavy hitters over the years. Comments Caroline Baumann, Director of the Museum, “Using design and urban planning as the central driver over her six year tenure, Janette has transformed how New Yorkers move around the city, from the innovative Citi Bike program to the creation of pedestrian plazas. I am delighted to recognize the Commissioner for her design stewardship and leadership, which will benefit the city for decades to come.”

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 The National Design Awards were established in 2000 to promote design as a vital humanistic tool in shaping the world. The awards are accompanied each year by a variety of public education programs, including special events, panel discussions and workshops during National Design Week, this year to be held October 12 – 20.

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