Digital printing is the fastest growing segment of the print world and vital to the future of graphic communications. The latest GDUSA reader survey reveals that three in four designers have bought or specified digital printing in the past year, but our readers tell us that, the world being what it is, they have not always had the chance to learn how to get the most out of the technology for their clients.
In this light, the summer of 2014 brings the Neenah Digital Print Cover Contest. You are invited to “Design Your Own Cover of GDUSA on Neenah Digital Paper.” The idea is three-fold: to give designers an opportunity to learn more about digital printing; to encourage you to become more familiar with papers that enhance digitally printed projects; and to showcase your creativity in a premium spot that will make sure you get lots of recognition and exposure.
Neenah is putting its money where its mouth is: the popular papermaker is covering your entry fees so that it is absolutely free for you to enter as many cover designs as you wish. The challenge is to design a digitally-printed cover tip-on outsert that will double as the September/October 2014 magazine cover of GDUSA (which, of course, is printed for you). The entry process is fast and easy: you can get information here on what the judges are looking for; downloading a GDUSA cover template; selecting the best Neenah paper for the job from their rich variety of textures and colors; and much more.
All graphic designers, art directors and other creative professionals at design firms, ad agencies, inhouse departments, and other creative businesses are welcome. Groups and teams are also welcome as are freelancers and currently enrolled graphic design students.
For the 51st year GDUSA has conducted a reader survey about print design. As part of the survey we asked readers, “What are your favorite colors for use in print design?” Here are their Top 10 Favorite Colors:
You can download the entire Print Survey here.
Chip Kidd, the incomparable book designer, was among those featured in GDUSA’s 51st Anniversary People To Watch magazine. During preparation, I had a chance to watch his near-legendary TED talk once again; to marvel at his ample gallery of book covers, largely for Knopf; and to read the latest book he has authored. It is called GO: A Kidd’s Guide to Graphic Design.
School of Advertising Art alumni Reka Juhasz and SAA Vice President and instructor Matt Flick are the co-creative directors of a new collaboration called Print It Forward.
Starting February 1, a t-shirt and corresponding letterpress print — inspired by all things typographic — will be created and released for presale every month. You better act fast because each individual print will only be available for three weeks. After three weeks a new design is posted online. No reprints and no second editions will be available.
Letterpress prints are available for $10, shirts for $20, or both for $25. All proceeds benefit the Daniel E. Johnson Memorial Scholarship Fund at the School of Advertising Art which helps students attend the school.
The School of Advertising Art (SAA) is an award-winning graphic design college founded in 1983 and located in Kettering, Ohio. Matt Flick, SAA Vice President explains: “That’s what this project is really all about — giving future graphic design students the opportunity to cultivate their talents at SAA and to understand the importance of giving back to others.” “We certainly appreciate the financial assistance from Print It Forward to help future generations of designers live out their dream of having an amazing, successful career,” added Jessica Barry, SAA President.
This seems like a win-win for everyone. Help a student attend school and you get a beautifully designed t-shirt and letterpress print. Print It Forward!
You might also like to read: Highest Honors: Top US Design Schools