Guest Blogpost by Diane Domeyer
Executive Director, The Creative Group
Marketing is not just for ad agencies and corporations. How effectively are you promoting yourself and your work? Just like businesses benefit from branding, so too can individuals. A consistent and compelling brand attracts clients; impresses supervisors and hiring managers; and leads to more assignments, responsibilities and job offers. But you have to pull everything together and package it well.
Our January/February 2015 edition features the annual People To Watch (as in professional designers) and Students to Watch selections. It is an incredibly subjective process in a field loaded with talent and with newsmakers, but we proudly stand by them. The intersection of the two special reports was a question we posed to the professionals: What advice would you give a young designer or recent graduate just starting out?
Interestingly, there was a degree of consensus. The advice in a nutshell: be intentional and purposeful about early career decisions, then be passionate, prepared and work really, really hard.
Photo: White House Photo/Lawrence Jackson
For example, Ashleigh Axios, Creative Director at the Obama White House, advises: “Have a goal; make it something that isn’t easily achievable but will help you push yourself. Hint: your goal should never be to ‘be famous.’”
Guest Blog Post by
Diane Domeyer, Executive Director, The Creative Group
The start of another year is a great time to reflect and reevaluate. As you make resolutions about personal improvements, don’t forget about your career. If your compensation has been flat for a while, 2015 could be the year for a salary negotiation and raise. But you can’t just march into your boss’s office and ask for more money – not without some prep work first. Here are some tips.
You got good grades, revised your resume until you got it right, and went tirelessly to your the career center until you finessed your interview skills. There’s just one thing missing from making you a well-rounded job candidate: proper networking.
Networking can help get your unnoticed resume at the bottom of the stack moved up to the top of the heap. Check out these five tips from Pierre Drescher, Founder, The Creative Loft.